"I think my most important advice to young journalists is to be truthful, both to their audience and to their subjects. You have to remain neutral and stick to the facts, even if you’re interviewing really fascinating people. In our age of SEO, it’s tempting to exaggerate facts and titles to get more website hits. But if people find out you’re not an honest journalist, nobody will read your stories again. Dishonesty is a disservice to everyone around you and actually makes your stories worse in the long run. People can call my reporting trivial or weird if they want, but I will never give them a reason to call it fake."
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