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Perhaps it is a natural progression from the celebrity yummy-mummy trend, and the consumer and publishing world's response to said trend, but our preoccupation with tiny tots has spawned a fashion subculture that borders on profane. Take, for instance, the oohing-and-ahhing over the Paris Vogue "Enfants" supplement doing the rounds on fashion blogs (like this), accompanied by text such as "feast your eyes on this" wedged between posts showing smoking models, Lara Stone's buxom body and discussions of photographer Terry Richardson's ethics. Get your kids with your kink!
By the same token, the Enfants
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Still, there's something disconcerting about the Enfants fashion editorial: perhaps it is that these little girls appear to be brooding in their ballet poses and pointe shoes; looking pensive rather than playful in the moody lighting. Or that they look like mini Charlotte Gainsbourgs or RUSSH magazine models? Or is it just that I can see these ensembles being sported by the girls (and women) who once looked to the likes of Carrie Bradshaw for fashion inspiration?
In the March edition of Cosmopolitan Australia,
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Davies goes on to cite marketing expert Amanda Stevens, who says mother-and-daughter teams are being dubbed the "four-legged consumer" and author Deborah Tannen who says clothes swapping between mum and daughter is "partly a confirmation of their intimacy, but more than that, mothers think: 'Hmm, I can fit into her clothes. I look youthful, I feel youthful. This is valued in our society... ".
It's one thing to covet Demi Moore's youthful looks and swap cherished pieces between mother and daughter, but another entirely to fawn over a fashion spread featuring a 10-year-old in the context of a grown-up fashion blog or edgy fashion magazine. Channeling the Zeitgeist or childhood exploitation in a consumer driven culture? I'd personally prefer to be "referencing" a grown-up Carrie Bradshaw than a tiny tot in a tutu when I get dressed for the day.
See also:
- Tiny Tots, High Heels
- The Kids Are Taking Over (Playlist)
- Kids are a visual extension of their parents. True or fales? @ Mamamia
Yours truly,
Girl With a Satchel
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